Your Google Ads should generate leads, not reach
We run Google Ads the way a diagnostician works: find what is broken, fix the expensive thing first, and only then talk about scaling. It is the same method behind our specialist brand, Google Ad Doctor, applied inside a full growth system rather than on its own.
Free first call. Thirty minutes. No pitch deck.
- 15 to 40%typical wasted spend we find in inherited accounts
- 6 weeksto a clean, trustworthy account
- Flat feenever a percentage of your spend
- Your accountalways, including if you leave
- Diagnosis
- Repair
- Test
- Scale
As a Google Ads management agency in Australia, Savvy Signature helps businesses build, manage and optimise paid search campaigns designed to generate qualified enquiries and improve advertising efficiency. Our Google Ads services include keyword research, campaign architecture, search advertising, remarketing, conversion tracking, landing page optimisation and ongoing performance analysis. We align advertising activity with your business objectives to ensure marketing investment is directed towards meaningful commercial outcomes.
The four problems we are usually called about
- 01
Rising cost per click
Paying more every quarter for the same clicks, with no matching rise in enquiries. Usually a structure and quality score problem, not a bidding one.
- 02
Poor lead quality
Plenty of enquiries, mostly from people who will never buy. Almost always search term match types and missing negatives.
- 03
Traffic but no conversions
The ads are fine. The page they land on is not. This is the cheapest problem on this list to fix and the most often ignored.
- 04
No idea what is working
Conversion tracking counting page views, form submissions and phone calls as the same event, or counting them twice.
What the first ninety days look like
- 01
Diagnosis
Full account review: structure, search terms, waste, tracking integrity, landing page alignment. You get this in writing whether or not you proceed.
- 02
Repair
Tracking rebuilt first. Then structure, negatives, audiences and the landing pages that are leaking.
- 03
Test
Offers and creative, once the account is clean enough for a test result to mean something.
- 04
Scale
Only when cost per qualified enquiry is stable and you have the capacity to answer more calls. Scaling into an understaffed front desk destroys more campaigns than bad bidding does.
Pairs with
Landing pages
Half the result lives after the click. We build the page as part of the engagement rather than sending you to a developer.
Websites and landing pages
SEO
Ads tell you which keywords convert. That is the best SEO brief you will ever get.
SEO and AI search
CRM and automation
Speed of follow-up changes conversion more than ad copy does. Five minutes versus an hour is often double the booking rate.
CRM and automation
Questions we get asked
Get the diagnosis first
The free audit includes a wasted spend review of your existing account. You keep the findings regardless of what you decide.
No lock-in contracts. Australian team on the call.
Account diagnosis
You keep the findings
Management from $1,500 per month for a single-location account, $2,500 to $4,000 for multi-location or multi-campaign work. Flat, not a percentage. Media spend is separate and paid directly by you to Google.
Around $2,000 per month in media for a useful read. Below that, consider putting the budget into the website and SEO instead and come back to ads later.
That is most of what we do. We rebuild rather than restart where the conversion history is worth keeping, because throwing away a learning history is expensive.
Yes, carefully. It works well for some businesses and quietly spends your budget on brand terms and junk placements for others. We will show you the asset group and placement data rather than treating it as a black box.
Book a free strategy call
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